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Luxury perfume makers to produce hand sanitizer in response to coronavirus

Luxury perfume makers to produce hand sanitizer in response to coronavirus

The same factories producing some of the world’s most fashionable fragrances will start producing hand sanitiser in response to the coronavirus crisis, effective immediately.

Luxury goods conglomerate LVMH – the parent company of Christian Dior, Guerlain and Givenchy – will start manufacturing disinfectant gel in its French makeup and fragrance facilities starting next week. The products will in turn be donated to French health authorities and the Assistance Publique-Hôpitaux de Paris, a network of 39 teaching hospitals that treats more than eight million patients a year, to stave off shortages during the pandemic.

“Through this initiative, LVMH intends to help address the risk of a lack of product in France and enable a greater number of people to continue to take the right action to protect themselves from the spread of the virus,” the company said in a press release.

LVMH’s decision comes in the wake of widespread shortages of hand sanitizer across the globe. While the city’s hospitals have not yet run out of gen, a spokeswoman for the Paris hospital said that supplies are “strained”.

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Main image © LVMH