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Louis Vuitton to open first travel retail store in the Southern Hemisphere

Louis Vuitton will anchor a reinvigorated luxury retail precinct, with a further 11 new luxury brands set to open stores in 2022.

Sydney Airport has announced an agreement with famous luxury brand, Louis Vuitton, to anchor a reinvigorated luxury retail precinct in the T1 International terminal.

Louis Vuitton’s T1 store will be the brand’s first travel retail store in the Southern Hemisphere. It will also be the largest stand-alone luxury store in Sydney Airport’s T1 International terminal.

“We are excited to welcome Louis Vuitton to Sydney Airport – a truly iconic brand that will anchor our luxury retail precinct for many years to come,” Sydney Airport CEO Geoff Culbert said.

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More luxury brands

Alongside Louis Vuitton, Sydney Airport will welcome a further 11 luxury brands for the first time in 2022. These include: Saint Laurent, Dior, Moncler, Loewe, Celine, Bottega Veneta, Prada, Balenciaga, Gentle Monster.

The luxury brands have agreed to six-year lease terms through to 2027.

“The commitment of these brands demonstrates faith in the future of international travel and confidence that Sydney Airport will remain at the heart of Australia’s international aviation network,” Culbert said.

louis vuitton airport
Some of the luxury brands you can expect at T1 Sydney Airport © L: Laura Lucas C & R: Laura Choulette on Unsplash

The agreement reflects Sydney Airport’s position as Australia’s international gateway. It will see Sydney Airport emerge as a key player in the global travel retail market. Plus it will establish a position as a luxury retail destination in its own right.

“When the doors to our Louis Vuitton store open in 2022, travellers from Sydney Airport will be able to experience the most extensive collection of luxury and boutique travel retail anywhere in the southern hemisphere,” Vanessa Orth, Sydney Airport Chief Commercial Officer said.

“We’re looking forward to welcoming international passengers back to Sydney Airport and bringing the fun and glamour back to travel.”

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